RP Data announces change of identity

RP Data has announced it will officially adopt the name of its parent company, CoreLogic.

Speaking at yesterday’s announcement, CoreLogic Asia CEO Graham Mirabito said he was excited to leverage the global capabilities of CoreLogic for Australia and Asia.

“We’ve been a CoreLogic brand for several years, and today is a huge day for us as we officially take on the brand name of the largest property data and analytics provider in the world,” he said.

In announcing the rebrand, CoreLogic CEO Anand Nallathambi said the company’s Australian-based business is the cornerstone of its strategy to extend property-level insights to clients across the Asia-Pacific region.

“Moving forward with the CoreLogic brand is central to conveying the expanding range of services we offer to clients in Australia, New Zealand and beyond,” he said.

The RP Data name will be retained as a product brand for its residential property system used by over 120,000 finance and property professionals.

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