Powered by MOMENTUM MEDIA
subscribe to our newsletter

BRICS nations eye Australian property

An international real estate group has recorded a surge in visitors to its Australian website from the developing BRICS nations of Brazil, Russia, India, China and South Africa.

Data collected by Century 21 over an eight-week period in May, June and July shows that BRICS nations accounted for half of the top 10 sources of growth in online traffic when compared to the same period last year.

Website traffic from Russia expanded the most (252 per cent), with traffic from Brazil growing by the second highest amount (104 per cent).

“I think it may come as a surprise to many people that while there is increasing online interest from China in Australian property, the top three sources of website traffic from overseas are the USA, UK and New Zealand,” Century 21 Australia chairman and owner Charles Tarbey said.

“China placed eighth as a source of traffic to our Australian website and fourth in terms of growth in visitor numbers,” Mr Tarbey said.

Advertisement
Advertisement

“I believe the key take-out here may be that there is interest in the Australian property market from all over the world – not only Asian buyers.

“That being said, it is clear from the data that developing nations are becoming increasingly interested in Australian property,” he said.

Online visitors from the Philippines, China, Italy, Hong Kong, Thailand, South Africa, Indonesia and India rounded out the list of the top 10 fastest-growing sources of visitors to the Century 21 Australia website.

Mr Tarbey said the current regulations encourage foreign investment into new housing, which he believes is critical for the future affordability and strength of the domestic property market.

BRICS nations eye Australian property

PROMOTED CONTENT


>Data collected by Century 21 over an eight-week period in May, June and July shows that BRICS nations accounted for half of the top 10 sources of growth in online traffic when compared to the same period last year.

Website traffic from Russia expanded the most (252 per cent), with traffic from Brazil growing by the second highest amount (104 per cent).

“I think it may come as a surprise to many people that while there is increasing online interest from China in Australian property, the top three sources of website traffic from overseas are the USA, UK and New Zealand,” Century 21 Australia chairman and owner Charles Tarbey said.

“China placed eighth as a source of traffic to our Australian website and fourth in terms of growth in visitor numbers,” Mr Tarbey said.

“I believe the key take-out here may be that there is interest in the Australian property market from all over the world – not only Asian buyers.

“That being said, it is clear from the data that developing nations are becoming increasingly interested in Australian property,” he said.

Online visitors from the Philippines, China, Italy, Hong Kong, Thailand, South Africa, Indonesia and India rounded out the list of the top 10 fastest-growing sources of visitors to the Century 21 Australia website.

Mr Tarbey said the current regulations encourage foreign investment into new housing, which he believes is critical for the future affordability and strength of the domestic property market.

BRICS nations eye Australian property
mortgagebusiness

Latest News

The big four bank has confirmed that it is rolling out a new program of work to increase the speed in which it provides unconditional approv...

The ASBFEO has called on government to fund a revenue-contingent loan scheme for SMEs to help them manage cash flow once support measures en...

The fintech’s debit card and pay facilities will come offline today following the neobank’s decision to exit the banking business. ...

FROM THE WEB

Join a group of highly informed brokers.

Broker Pulse, a community-driven knowledge base of lender performance Reveal exactly which lenders are making life easiest for brokers and their clients by taking this monthly survey and joining a group of highly informed brokers who leverage these insights every month.

JOIN NOW
podcast

LATEST PODCAST: A new mortgage lender enters the fray

Do you expect to see strong uptake of the HomeBuilder scheme?

Website Notifications

Get notifications in real-time for staying up to date with content that matters to you.