Online lender UBank has teamed up with the University of Sydney’s Business School to help solve current and future consumer challenges and drive innovation in the digital space.
UBank CEO Lee Hatton said the bank has set a challenge for the university’s MBA students that aligns with its business strategy and objectives.
"Students have been tasked with engaging Australians on their own personal savings journey," she said.
"To do so, students are encouraged to examine trend predictions, explore innovative technologies such as gamification or wearables, or repurpose existing UBank assets if it addresses people’s evolving needs."
Ms Hatton said the partnership with the University of Sydney underpins UBank’s mission to disrupt and challenge the financial sector.
"We’re looking for a creative, innovative solution that will disrupt ideas around savings, and reconnects and engages Australians," she said.
"Through the partnership, UBank hopes to demystify banking not only for the students, but for our customers."
A total of 25 students from University of Sydney’s MBA program will participate in the scheme, which ends on 27 July.
The leadership team at UBank will be working closely with the students by sharing insights, knowledge and data to ensure the best learning outcome.
UBank said students also have the opportunity to extend their relationship with the lender if they identify an opportunity that could benefit Australians.