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Lender announces new broker strategy

Australia’s newest bank will roll out a strategic blueprint of programs over the coming months to make its home loan products and services more competitive across the Australian mortgage market.

Over the past 12 months MyState Bank has recognised the need to upgrade its offering and has focused on reinvigorating its relationship with mortgage brokers across the country as a vital first step to win more business.

MyState general manager of sales & distribution Huw Bough said the broker channel remains a key strategic pillar for MyState as the organisation continues to expand and broaden loan diversification nationally.

“Already, we have experienced a 225 per cent year-on-year increase in home loan originations by making critical improvements to how we work with mortgage brokers,” Mr Bough said.

“We have made some important changes including innovations in the way we communicate, establishing dedicated teams to speed up loan decisions and introducing product pricing tiers to become more competitive,” he said.

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“Our experienced originations team have re-engineered processes striving to provide a better experience for brokers.”

The group recently announced new mortgage terms for MyState and The Rock broker partners, including offering loans of up to 85 per cent LVR without having to pay for lender’s mortgage insurance.

“We are excited about the development of a new loan origination platform, which we plan to roll out in early 2015,” Mr Bough said.

“This is only the beginning of what we hope to achieve in the next 12 months, seeking to further strengthen our services to the mortgage broking industry,” he said.

MyState became Australia's newest bank on 6 October 2014. 

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Lender announces new broker strategy
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