Diversified financial services group Omniwealth has appointed Atle Crowe-Maxwell as its COO and as director of its new business advisory service.
Mr Crowe-Maxwell has joined to build a business advisory/succession planning service across the group. Previously he was with BDO as a corporate recovery partner.
“The synergies between an accounting practice and a financial planning practice all working together offer the right mix to assist businesses as they grow and mature,” he said.
“Owners need advice around the best strategy and structure for the business to weather the current business climate and succeed.”
Mr Crowe-Maxwell said that while estate planning has become a growth area for financial planners, succession planning has been overlooked or misunderstood by a lot of professionals advising SMEs.
“The progressive retirement of baby boomers has brought the question of succession to centre stage for many companies and their family owner members,” he said.
“Omniwealth now has a deeper expertise in-house to assist with planning succession strategies. We believe the first need in succession thinking is to assist clients develop the right strategy and the best structure before considering tax or funding matters.”
Omniwealth managing director Matt Kidd said the group was delighted by Mr Crowe-Maxwell’s appointment, which he is confident will bring an extra dimension to the company’s service offering.
“Omniwealth finds that many of our small business clients want the skills of a big firm with key services available in one place at one time so they can access the collective IP that all of our advisers have amassed to assist them,” he said.